Title 13 Chapter 77 Part 1 Section 103

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Index	Utah Code
Title 13	Commerce and Trade
Chapter 77	Generative Artificial Intelligence — Consumer Disclosures and Enforcement
Part 1	General Provisions
Section 103	Required disclosures. *(Effective 5/7/2025)*

Effective 5/7/2025
13-77-103. Required disclosures.

(1)

(a)

A supplier that uses generative artificial intelligence to interact with an individual in connection with a consumer transaction shall disclose to the individual that the individual is interacting with generative artificial intelligence and not a human, if the individual asks or otherwise prompts the supplier about whether artificial intelligence is being used.

(b)	The individual's prompt or question under Subsection (1)(a) must be a clear and unambiguous request to determine whether the interaction is with a human or with artificial intelligence.

(2)

An individual providing services in a regulated occupation shall:

(a)	prominently disclose when an individual receiving services is interacting with generative artificial intelligence in the provision of regulated services if the use of generative artificial intelligence constitutes a high-risk artificial intelligence interaction; and

(b)	comply with all requirements of the regulated occupation when providing services through generative artificial intelligence.

(3)

A disclosure required under Subsection (2) shall be provided:

(a)	verbally at the start of a verbal interaction; and

(b)	in writing before the start of a written interaction.

Enacted by Chapter 465, 2025 General Session

Technically renumbered to avoid duplication of newly enacted code also in HB0217, Chapter 226, also in SB0226, Chapter 465.also in HB0279, Chapter 237, also in SB0226, Chapter 465.also in HB0279, Chapter 237, also in HB0217, Chapter 226.

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