Senator Wayne A. Harper proposes the following substitute bill:




Chief Sponsor: Wayne A. Harper

House Sponsor: Ariel Defay


8     General Description:
9          This bill enacts provisions related to disclosures and penalties associated with the use of
10     synthetic media and artificial intelligence.
11     Highlighted Provisions:
12          This bill:
13          ▸     defines terms;
14          ▸     for an audio or visual communication intended to influence voting that contains
15     synthetic media, requires that the communication include specified disclosures
16     based on the type of synthetic media included;
17          ▸     imposes penalties for violations; and
18          ▸     allows a court or other sentencing body to consider the use of artificial intelligence
19     as an aggravating factor in sentencing.
20     Money Appropriated in this Bill:
21          None
22     Other Special Clauses:
23          This bill provides a special effective date.
24     Utah Code Sections Affected:
25     ENACTS:

26          20A-11-1104, Utah Code Annotated 1953
27          76-3-203.18 (Effective 07/01/24), Utah Code Annotated 1953

29     Be it enacted by the Legislature of the state of Utah:
30          Section 1. Section 20A-11-1104 is enacted to read:
31          20A-11-1104. Disclosure of synthetic media.
32          (1) As used in this section:
33          (a) "Artificial intelligence" means a machine-based system that can, for a given set of
34     human-defined objectives, make predictions, recommendations, or decisions influencing real or
35     virtual environments.
36          (b) "Digital content provenance" means purely factual information that:
37          (i) provides a digital resource's origin, history, and editing process; and
38          (ii) conforms to an open industry technical standard.
39          (c) "Generative artificial intelligence" means artificial intelligence technology that is
40     capable of creating content such as text, audio, image, or video based on patterns learned from
41     large volumes of data rather than being explicitly programmed with rules.
42          (d) "Synthetic audio media" means audio content that was substantially produced by
43     generative artificial intelligence.
44          (e) "Synthetic visual media" means an image or video that was substantially produced
45     by generative artificial intelligence.
46          (2) This section applies to an audio or visual communication that:
47          (a) is paid for by a candidate campaign committee, political action committee, political
48     issues committee, political party, or a person using a contribution;
49          (b) is intended to influence voting for or against a candidate or ballot proposition in an
50     election or primary in the state; and
51          (c) contains synthetic media.
52          (3) An audio communication described in Subsection (2) that contains synthetic audio
53     media shall include audibly at the beginning and end of the communication the words,
54     "Contains content generated by AI."
55          (4) A visual communication described in Subsection (2) that contains synthetic media
56     shall display throughout the duration of each portion of the communication containing

57     synthetic media, in legible writing, the words:
58          (a) "This video content generated by AI," if the content is a video that includes
59     synthetic visual media but not synthetic audio media;
60          (b) "This image generated by AI," if the content is an image that includes synthetic
61     visual media but not synthetic audio media;
62          (c) "This audio content generated by AI," if the video includes synthetic audio media
63     but not synthetic visual media; or
64          (d) "This content generated by AI," if the communication includes both synthetic audio
65     media and synthetic visual media.
66          (5) In addition to the requirements in Subsections (3) and (4), a person who publishes
67     an online digital audio or visual communication described in Subsection (2) that is viewable,
68     audible, or accessible in the state shall ensure the advertisement carries embedded digital
69     content provenance that discloses:
70          (a) the initial author and creator of the content;
71          (b) any subsequent entities that edited, altered, or otherwise modified the content; and
72          (c) any use of generative artificial intelligence in generating or modifying the
73     substantive content.
74          (6) (a) In a civil action brought by a person to enforce this section, the court may
75     impose a civil penalty not to exceed $1,000 against a person for each violation of this section
76     that the court finds a person has committed.
77          (b) Compliance with this section does not exempt a person from civil or criminal
78     liability for violations of other applicable law.
79          Section 2. Section 76-3-203.18 (Effective 07/01/24) is enacted to read:
80          76-3-203.18 (Effective 07/01/24). Use of artificial intelligence -- Aggravating
81     factor.
82          (1) As used in this section:
83          (a) "Artificial intelligence" means the same as that term is defined in Section
84     20A-11-1104.
85          (b) "Material assistance" means providing significant or essential support, information,
86     tools, or other means that facilitate planning, commission, or concealment of a criminal
87     offense.

88          (2) The sentencing judge or the Board of Pardons and Parole shall consider as an
89     aggravating factor in their deliberations that the defendant committed or facilitated the criminal
90     offense with the intentional or knowing use and material assistance of an artificial intelligence
91     system.
92          (3) This section does not affect or restrict the exercise of judicial sentencing discretion
93     under any other provision of Utah law.
94          Section 3. Effective date.
95          (1) Except as provided in Subsection (2), this bill takes effect on May 1, 2024.
96          (2) The actions affecting Section 76-3-203.18 (Effective 07/01/24) take effect on July
97     1, 2024.