FY 2016 Appropriation

The Operations and Fulfillment program is responsible for media, publications, information services, distribution, interagency cooperation, coordination of the scenic byway program, and special projects. Staff distributes information to journalists, the traveling public, Web requests and 800-number inquiries.

Programs that support these goals are listed below in the background section.

Funding History
Appropriation Overview

During the 2015 General Session, the Legislature appropriated for Fiscal Year 2016, $2,534,300 from all sources for Operations and Fulfillment. This is a 12.9 percent reduction from Fiscal Year 2015 revised estimated amounts from all sources. The total includes $2,156,800 from the General/Education Funds, a reduction of 13.8 percent from revised Fiscal Year 2015 estimates.

Appropriation Adjustments

In addition to statewide compensation and internal service fund cost increases, the following appropriation adjustments were made during the 2015 General Session:

DescriptionOngoingOne-Time Southern Utah Welcome Center O&M$36,300 ($36,300)
OngoingOne-TimeFinancing Source
$36,300$0General Fund
$0 ($36,300)General Fund, One-time
This pays for future O&M on a non-state funded building authorized in S.B. 9.

Scenic Byways

Operations and Fullfillment provides promotional materials at national and state scenic byways. Scenic byways are areas designated by the State or federal government for archeological, cultural, historic, natural, recreational and/or scenic qualities.

Interagency and Public-Private Partnerships

The Office of Tourism maintains key industry partnerships with entities such as the Travel Industry Association (TIA), Canyon Country Partnership, Ski Utah, Western States Tourism Policy Council, National Council of State Tourism Directors, Travel and Tourism Research Association, Utah Travel Regions and Utah Tourism Industry Coalition, Temple Square's Visitor Activities Coordinating Committee (VACC), and the Salt Lake Convention and Visitors Bureau.

Publications

The Utah Scenic Calendar and the Utah Travel Guide are annual publications produced and distributed by the Office of Tourism. The UOT re-designed the Utah Travel Guides and the calendar to increase exposure of the attractive images of the state.

Welcome Centers

The Office contracts for the tourism information portion of Utah's five gateway welcome centers. Each welcome center received $65,000 for administration and operations.

Tourism Trade

The Tourism Trade Program educates and assists the travel industry about travel opportunities within Utah. The staff coordinates efforts between out of state travel advisors and in-state providers.

Familiarization tours are conducted with media and tour operators from around the world. Throughout the year, approximately 100 familiarization tours are executed. The Office of Tourism maintains international representation in Germany, the United Kingdom, France and Japan. On behalf of UOT the organizations work to increase consumer awareness in their markets by working with the media. They serve as fulfillment houses to distribute Utah information to consumers.

Intent Language

HB0003: Item 58

Under Section 63J-1-603 of the Utah Code, the Legislature intends that appropriations provided for the Governor's Office of Economic Development Office of Tourism, in Laws of Utah 2014, Chapter 10, Item 10 shall not lapse at the close of FY 2015. The use of any non-lapsing funds is limited to contractual obligations and support: $350,000.


HB0003: Item 58

Under Section 63J-1-603 of the Utah Code, the Legislature intends that appropriations provided for the Tourism Marketing Performance Fund in Laws of Utah 2014, Chapter 282, Item 51 not lapse at the close of FY 2015. The use of any non-lapsing funds is limited to advertising and promotion: $5,500,000.


HB0003: Item 58

Under Section 63J-1-602.4 of the Utah Code, the Legislature intends that appropriations provided for the Motion Picture Incentive Fund shall not lapse at the close of FY 2015. The use of any non-lapsing funds is limited to $5,000,000.


Funding for the Operations and Tourism Trade programs supports staff and Welcome Centers. Federal funds and Transportation Funds are utilized to fund Welcome Centers statewide. The program also receives dedicated credit revenues for services provided.

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COBI contains unaudited data as presented to the Legislature by state agencies at the time of publication. For audited financial data see the State of Utah's Comprehensive Annual Financial Reports.